By Ian Williams
Michael Twelftree’s journey towards successful wine producer and exporter is a bit different to most – it all started as a consumer in a North Adelaide wine cellar.
He was 21 and working in the family home construction business when a tasting session at the bar introduced him to the diverse flavours and culture of wine.
“This magical world unfolded in front of me and I just wanted to know more,” says Michael.
He became such a passionate wine enthusiast that in 1999 he launched Two Hands Wines in the Barossa Valley and has never looked back.
Today the Marananga winery produces 50,000 cases of high-end premium wines annually and exports more than 65 per cent of production to about 50 countries.
Now Michael is leveraging the winery’s reputation for fine wine and great Barossa scenery to launch an innovative four-wheel drive tasting package called Vineyard Experiences.
Consumers are taken off road for a behind-the-scenes tour of the grapegrowing and winemaking process where they can sample single-vineyard wines made from grapes unique to each vineyard before going back to the winery for barrel tasting.
Vineyard Experiences was launched this week and includes a half-day tasting tour covering five vineyards and a full-day experience which also includes a three-course lunch at the winery.
“We’re taking people off the beaten track into vineyards in parts of the Barossa that are stunningly beautiful – it’s a luxury experience and nothing has been spared,” says Michael.
“We have so many people coming back to our cellar door with repeat business that we want to give them something extra, so I’m very excited.”
The tastings operate from Monday to Friday, or at weekends consumers can take an abbreviated tour to one vineyard and tasting at the winery.
Wines from Two Hands have earned accolades from leading US wine critic Robert Parker and regularly list in Wine Spectator’s annual Top 100.
The quality of the wines has also impressed Emirates Airline which pours the winery’s Flagship Series in first class and other wines in business.
“We’ve forged ahead in the premium and super premium end of the market and we’ve been successful because we defined our own winemaking style,” says Michael.
Watch the Two Hands Wines journey
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